Our lives are enriched everyday by people we have never met in person.  Whether through on-line classrooms, forums, social media or just by reading the stories of incredible people leading extraordinary lives, the influence of the stranger has never been greater.

When we have the opportunity to bridge that virtual space and bring that virtual world into our physical realm, there can be both excitement and a bit of trepidation.

What if we are disappointed?  What if THEY are disappointed?  This of course is the fodder of many discussions when relating it to on-line dating and other personal circumstances but what about when it’s your business?

We engage with people we’ve never met now as a matter of course.  In some cases, they know more about our lives and businesses than our families and friends.  But there is a growing shift to close those gaps.   Even if 90% of the relationship and it’s exchanges stay virtual, there is a definite emphasis coming back to getting eye to eye through video conferencing and face to face at conferences, expos, mastermind meetings and other networking events.

What a wonderful time we live in and how fortunate we are to have all of these marvelous tools at our fingertips!  But as with anything, the strategy we employ and the integrity we maintain will be the key factors in making certain that all of these wonders of technology are being used to an effective end and purpose.

Technology in and of itself is just the tool.  The craftsmen are still required for it to actually create the miracle and transform.

So as we go about our lives, virtually and where there is dust and dirt, let’s not lose sight of the fact that we are still all people with very real lives and dreams.  Virtual doesn’t change who we are.  It just changes how we meet, how we communicate and the opportunity to bring value to so many in so many ways.